Google Ads Campaign Management

Our comprehensive Google Ads Campaign Management course equips participants with the skills and knowledge needed to excel in the dynamic world of digital advertising. From understanding the fundamentals of Google Ads and crafting compelling ad copies to mastering bid management strategies and optimizing landing pages for conversion, this course covers a wide range of topics essential for driving successful ad campaigns. Participants will learn how to conduct keyword research, analyze campaign data, and implement advanced strategies to maximize ROI and achieve business objectives. With hands-on projects, real-world case studies, and expert guidance, participants will gain practical experience and emerge as certified Google Ads campaign managers ready to make a meaningful impact in the digital advertising landscape.

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NRG Skillz

Hours

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English

Last updated

Mon, 18-Mar-2024

Course description

What will i learn?

  • Gain proficiency in navigating the Google Ads platform.
  • Develop and execute effective Google Ads campaigns tailored to specific business objectives.
  • Master keyword research, ad copywriting, bid management, and budget optimization techniques.
  • Optimize landing pages for improved conversion rates and ad quality scores.
  • Analyze campaign data and performance metrics to make informed optimization decisions.
  • Implement advanced Google Ads strategies to maximize ROI and achieve business growth.

Requirements

  • Access to a computer with internet connection.
  • Basic understanding of digital marketing concepts (preferred but not mandatory).
  • A Google Ads account (optional for practice exercises).

Frequently asked question

This course is designed for marketing professionals, business owners, entrepreneurs, students, and anyone interested in mastering Google Ads campaign management to drive successful digital advertising campaigns.

No prior experience is required. This course starts with the basics and gradually progresses to advanced topics, catering to beginners as well as individuals with some experience in Google Ads.

You will learn everything you need to know about Google Ads campaign management, including setting goals and objectives, conducting keyword research, crafting compelling ad copies, optimizing landing pages, monitoring ad performance, and implementing advanced strategies for maximum ROI.

The course duration varies depending on your pace of learning. It typically takes several weeks to complete, with a recommended study time of a few hours per week.

Yes, upon successful completion of the course and passing the final assessment, you will receive a certificate in Google Ads Campaign Management, recognizing your proficiency in the subject.

NRG Skillz

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$9.99

(-82%)

Lectures

55

Skill level

Advanced

Expiry period

Lifetime

Certificate

Yes
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